Akeneo PIM system for Bus Industrial Tools

Charlotte Groenendijk
Charlotte Groenendijk
Marketeer
17 October 2023

Bus Industrial Tools has been a comprehensive supplier of technical products and solutions for over 60 years, serving the onshore and offshore industries, metal sector, and industrial markets. The company provides machinery and tools, selling through its B2B webshop, marketplace, and across its 10 locations in the Netherlands and one in the UK.

Bus offers more than 1,000 brands from over 600 suppliers. In total, the company manages and distributes product data for more than 180,000 products, a number that continues to grow each year. Naturally, this growth presents challenges in managing product information effectively. The solution? Akeneo PIM.

XSARUS is the right partner to elevate our product data to the next level. They have a proven track record and the expertise to successfully implement Akeneo and the surrounding processes within our organization. Plus, XSARUS' company culture aligns well with ours—pragmatic, innovative, and action-oriented!
Jelmer Pepping, Manager E-commerce at Bus Industrial Tools

Optimizing data quality and efficiency

Bus strives for full control over its extensive product information, ensuring the highest possible data quality and completeness. However, the company is partially dependent on supplier-provided product data, often received as Excel sheets with limited and inconsistent data quality.

ETIM is the primary data standard used by Bus, requiring product data to be sourced from multiple systems, leading to additional manual efforts. The need for efficiency, accuracy, and streamlined processes is clear.

We aim to grow further in the coming years by improving the customer experience. Akeneo will help us enhance our product data quality while simplifying and streamlining our internal processes.
Jelmer Pepping, Manager E-commerce bij Bus Industrial Tools

Akeneo PIM: a perfect fit for Bus' ambitions

XSARUS will implement Akeneo PIM and support Bus in optimizing its product information management processes. The functionalities Bus requires—product creation, digital asset management, data modeling, integrations, and workflows—align perfectly with Akeneo PIM's capabilities. XSARUS’ PIM expertise and specific experience with Akeneo played a key role in Bus’ decision.

The expected outcome: With optimized workflows, all stakeholders within Bus will work more efficiently. The company will be able to distribute consistent and reliable product information across all necessary channels. Additionally, the supplier data onboarding process will be significantly improved.

Akeneo PIM will support Bus Industrial Tools' ambitions for the next five years and beyond — and XSARUS is committed to ensuring continued success.