New partnership: Riwal chooses XSARUS and Contentserv PIM

Annemijn Grinwis
Annemijn Grinwis
Marketeer
12 November 2023

Founded in 1968, Riwal is an expert in safe and efficient working at height. What started as a family business has grown into an international player with 60 locations in 14 different countries. Riwal rents, sells, and maintains aerial work platforms, telehandlers, and forklifts.

Why Riwal chose Contentserv PIM

As Riwal has grown, its product data has expanded significantly. The more product data, the more complex it becomes to efficiently collect and maintain all product information. Riwal aims to elevate its product data management to the highest level. To achieve this, the company has chosen Contentserv PIM.

We selected XSARUS as our PIM partner because of their fast communication and short decision-making lines. In just a few months, XSARUS will implement the advanced PIM system, which will play a central role in managing and enriching our website and the MyRiwal platform.
John van Diemen, Manager Digital Innovation & Transformation at Riwal

What Contentserv enables

With this PIM solution, Riwal will provide high-quality product information to its customers. Contentserv makes it possible to enhance Riwal’s online product catalog with manuals, specifications, and descriptions. Customers will also be able to filter products by capacity, type, or functionality, and seamlessly integrate Riwal’s assortment into their own systems. This will enable even more efficient order processing.

Riwal

The implementation of Contentserv starts with the foundation: the data model. All data flows will be structured as efficiently as possible, requiring a reorganization of the data architecture. The PIM system will serve as a reliable single source of truth, ensuring seamless integration with partner data streams and enabling Riwal to collaborate more efficiently.

XSARUS will enrich the PIM system with Riwal’s BIM models (Building Information Modeling). In addition to core specifications, this integration will provide direct access to underlying data, allowing architects and engineers to work more efficiently.

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Contentserv is the best choice for Riwal due to its strong B2B functionalities, modern interface, and advanced data modeling capabilities.
John van Diemen, Manager Digital Innovation & Transformation at Riwal

A future-proof solution

The PIM solution will take full control of managing accurate product information, ensuring a consistent customer experience. It will accelerate time-to-market and enhance collaboration with both partners and customers. XSARUS will remain actively involved, continuously optimizing the system. A sustainable partnership—reaching new heights together.